BWI Kickstarter Resources
So, you’re ready to start planning and creating brilliant blog posts?
I hope you’ll find the resources and downloads below useful for developing your knowledge, understanding and skills.
Please do get in touch if you need anything else from me and best of luck with all your copywriting endeavours.
Presentation Slides & Notes.
Click the button to download the complete presentation from the workshop including the notes.
Need a helping hand?
Blog Writing Scaffold.
If you’re happy to dive into developing your own structure and style then you might not need this - if you’re a little uncertain then feel free to stick to it like glue.
Blogging Strategy Template.
Thinking about the overall strategy for your blog content is essential before you start writing.
Click below to download an example Strategy Document, switch out the example content pillars for ones of your own and map out the overarching blog strategy for your chosen topic.
Listen, Read and Learn (because everyday’s a school day in business)
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Recommended Podcasts
Listen and learn on the move by adding these great podcasts about writing for business and the digital marketing landscape to your library.
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Recommended Reads
This selection of brilliant books will provide great insights into developing your writing style and building your copywriting confidence.
Must-read blog posts.
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Should I Blog for my Business?
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What is 'Tone of Voice'?
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The Freedom of a Tight Brief
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How to be a Professional Writer